The fact is that all websites reside in the social space of web. It is imperative that our website is perceived as a contributor of some value for the web citizens. Social media marketing is umbrella term for all activities which enhance the popularity and interaction of your site with other sites and within the various social networks in the web space.
Social media can relates to any type of media which is user generated and it is consumed and distributed by the users in turn. Some popular social media tools are - RSS feeds, Bookmarking, Blogging, Video sharing, Photo sharing, twitter updates, article contribution, press release etc..
Social Media platforms like Twitter, FaceBook, MySpace, LinkedIn provides your business with a launching pad to start a conversation within the potential customers. Thus, the key to Social Media Marketing is the conversation which is initiated within the members of the social network – These self sustaining conversations become a catalyst for viral marketing.
Social media Optimization is the process behind a good Social media marketing strategy. This can include things like -
Walking Ants understands the changing nature of Web and its guidelines of acceptable content. We know that every product or service is unique and it takes completely unique approach for marketing it on the social networks. We help you by..